AI SDR prices at a glance
Starting prices for nine AI SDRs, from lowest to highest, as published or as reported in November 2026. Prices are in each vendor's currency.
| AI SDR | Starting price | Pricing model | Contract | Public price |
|---|
| Grafema AI SDR | €199/month | Flat monthly subscription | Monthly, no contract | Yes |
| AiSDR | $250/month | Monthly plans by contact volume | No long-term contract on published plans | Yes |
| Salesforge Agent Frank | $416–$599/month (reported) | Monthly, priced by active contacts; price depends on billing term | Monthly, quarterly or annual | Yes |
| Reply.io Jason AI | About $500/month (reported) | Separate monthly plan by email volume | Monthly or annual | Yes |
| Amplemarket Duo | About $600/month, billed annually (reported) | Platform plans; Duo is included rather than sold alone | Annual | No, quote |
| Artisan (Ava) | Quote; deals reported at $1,500–$5,000/month | Custom quote by lead volume | Usually annual | No, quote |
| Regie.ai | Team plan reported at $150/user/month; agents quoted | Per seat, with AI agents sold in packages | Annual on larger plans | No, quote |
| 11x (Alice) | About $36,000–$60,000/year (reported) | Annual contract; custom enterprise plans | Annual | No, quote |
| Qualified (Piper) | About $40,000–$68,000/year (reported) | Annual plans scaled by website traffic | Annual | No, quote |
Cost per prospect
The headline price hides how much outreach you get. Dividing the entry price by the volume it includes gives a fairer comparison for the tools that publish both:
| AI SDR | Calculation | Cost per prospect |
|---|
| Grafema AI SDR | €199 ÷ up to 1,000 new prospects | from about €0.20 per prospect |
| Salesforge Agent Frank | about $499 ÷ about 1,000 active contacts (reported) | about $0.50 per contact |
| AiSDR | $250 ÷ 200 contacts | about $1.25 per contact |
Volumes aren't identical: "prospects", "contacts" and "active contacts" are counted differently by each vendor, and higher plans usually lower the cost per contact. Use this as a starting point, then ask each vendor what is included.
The five AI SDR pricing models
Flat monthly subscription
One price per month with a fixed allowance. Easiest to budget. Example: Grafema at €199/month.
Monthly plans by volume
Tiers by number of contacts or emails. Example: AiSDR from $250/month for 200 contacts; Salesforge Agent Frank by active contacts.
AI plan on top of seats
The AI SDR is sold separately from the main per-user software. Examples: Reply.io Jason AI, Regie.ai agents.
Platform bundle
The AI is included in a broader sales platform with data and sequences. Example: Amplemarket Duo.
Custom annual contract
Priced on a sales call by volume, seats and channels, usually billed yearly. Examples: Artisan, 11x, Qualified.
Pricing details for each AI SDR
An AI SDR that reads your website, proposes who to target, finds decision-makers with verified business emails, writes a first email and a follow-up for each from their company's website, sends from warmed-up dedicated domains and passes interested replies to you. It writes in Portuguese, English, Spanish, French, German and Italian.
- Best for
- Small B2B teams and agencies that want outbound done for them on a small budget
- Pricing model
- Flat monthly subscription
- Contract
- Monthly, no contract
- Try before buying
- Free preview: 15 real prospects with a first email written for each, no card
Strengths
- Lowest published price in this comparison, billed monthly
- Free preview of 15 prospects before you pay
- Sending domains and warmed-up inboxes included
- Writes in six European languages
Watch out for
- Newer and smaller than the US-funded players
- Focused on email; no built-in dialer
An AI SDR with public pricing tiers. The entry plan covers one user and 200 AI-researched contacts a month; larger plans add volume and features, and enterprise plans are quoted.
- Best for
- Teams that want published plans and room to grow into higher volumes
- Pricing model
- Monthly plans by contact volume
- Contract
- No long-term contract on published plans
- Try before buying
- Demo
Strengths
- Published prices
- Low entry price
- No long-term contract on published plans
Watch out for
- Entry plan limited to 200 contacts a month
- Volume plans jump to $900 and $2,500 a month
Agent Frank is Salesforge's autonomous AI SDR, sold separately from its cold-email plans. Sources report $416 to $599 a month depending on the billing term, with sending infrastructure billed on top.
- Best for
- Teams already running cold email who want an autonomous agent on top
- Pricing model
- Monthly, priced by active contacts; price depends on billing term
- Contract
- Monthly, quarterly or annual
- Try before buying
- Demo
Strengths
- Part of a low-cost cold-email stack
- Unlimited email and LinkedIn senders reported with the agent
Watch out for
- Price varies by billing term
- Sending infrastructure costs extra
Jason AI is Reply.io's AI SDR, sold as its own plan on top of Reply.io's per-seat email and multichannel plans. Most 2026 sources report about $500 a month, with higher volumes on custom pricing.
- Best for
- Teams that want an AI SDR inside a mature multichannel sales engagement platform
- Pricing model
- Separate monthly plan by email volume
- Contract
- Monthly or annual
- Try before buying
- Free trial of the platform
Strengths
- Built into an established sales engagement platform
- Email plus other channels in one tool
Watch out for
- Priced separately from Reply.io seats
- Sources disagree on the entry tier
Amplemarket bundles its Duo AI copilot into its sales platform. The Startup plan is reported at about $600 a month billed annually ($7,200 a year); Growth and Elite are custom-priced.
- Best for
- Teams that want B2B data, sequences and an AI copilot in one platform
- Pricing model
- Platform plans; Duo is included rather than sold alone
- Contract
- Annual
- Try before buying
- Demo
Strengths
- Data, multichannel sequences and AI in one platform
- Generous contact allowance
Watch out for
- Annual commitment of about $7,200 a year to start
- Higher tiers on custom pricing
Ava is Artisan's AI BDR. Public plans were reported to disappear in mid-2026 and pricing is now quoted by lead volume, mailboxes and seats, with deals reported between $1,500 and $5,000 a month.
- Best for
- Funded teams that want a well-known AI BDR with built-in lead data
- Pricing model
- Custom quote by lead volume
- Contract
- Usually annual
- Try before buying
- Demo; a free trial is mentioned in Artisan's own posts
Strengths
- Well-known product with built-in lead data
- Handles research, writing and sending
Watch out for
- No public price
- Contracts reported as annual
Regie.ai sells AI sales engagement for teams: seats for reps plus AI agents and a dialer sold as packages. Its plans changed several times in 2026; the latest reports show a Team plan at $150 per user per month and agents on quote.
- Best for
- Sales teams that combine human reps with AI agents and a dialer
- Pricing model
- Per seat, with AI agents sold in packages
- Contract
- Annual on larger plans
- Try before buying
- Free tier reported
Strengths
- Designed for teams mixing reps and AI
- Dialer and agents available
Watch out for
- Pricing changed several times in 2026
- Autonomous agents are quoted separately
Alice is 11x's AI SDR for enterprise teams. 11x doesn't publish a full price list; marketplace data reports a median contract around $40,000 a year, with typical starting deals between $36,000 and $60,000.
- Best for
- Larger sales organisations with an enterprise budget
- Pricing model
- Annual contract; custom enterprise plans
- Contract
- Annual
- Try before buying
- Demo
Strengths
- Built for large teams
- Enterprise onboarding and support
Watch out for
- Among the most expensive options
- Annual contracts
Piper is Qualified's AI SDR for inbound: it talks to website visitors and books meetings. Qualified, acquired by Salesforce in 2026, doesn't publish prices; estimates put plans at roughly $40,000 to $68,000 a year.
- Best for
- Companies with strong website traffic that want to convert inbound visitors
- Pricing model
- Annual plans scaled by website traffic
- Contract
- Annual
- Try before buying
- Demo
Strengths
- Strong for inbound website conversion
- Part of Salesforce
Watch out for
- Not an outbound prospecting tool
- Enterprise pricing
Frequently asked questions
How much does an AI SDR cost?
In November 2026, AI SDRs ranged from €199 a month (Grafema) and $250 a month (AiSDR) to enterprise contracts reported between $36,000 and $68,000 a year (11x and Qualified). Most mid-market options sit between $400 and $600 a month, and several vendors only give prices on a sales call.
Why don't most AI SDR companies publish prices?
Enterprise-focused vendors price by lead volume, seats, mailboxes and channels, and negotiate annual contracts. Of the nine AI SDRs here, only Grafema, AiSDR, Salesforge and Reply.io show prices for their AI SDR plans without a sales call.
What pricing models do AI SDRs use?
The common models are a flat monthly subscription (Grafema), monthly plans by contact volume (AiSDR, Salesforge), a separate AI plan on top of per-seat software (Reply.io, Regie.ai), platform bundles (Amplemarket) and custom annual contracts (Artisan, 11x, Qualified).
What hidden costs should I expect?
Check whether contact data, sending domains and inboxes, extra users, higher volumes and onboarding are included. Annual billing can also turn a low monthly figure into a large upfront payment.
How do I compare AI SDR prices fairly?
Divide the monthly price by the number of new prospects it actually contacts, then add anything not included, such as data or sending infrastructure. That cost per prospect is a better comparison than the headline price.